Pawd Drinks launches new packaging amid Pets Corner rollout
Since launching in 2024, Pawd Drinks has been shortlisted for six major industry awards and was accepted onto the NatWest Accelerator Programme
Pet health brand Pawd Drinks has launched new retail packaging as its full range of liquid supplements goes on sale in Pets Corner stores across the UK.
The London-based start-up, founded by Rory Hanna and Archie Wilson, both 28, offers functional liquid supplements designed to provide an alternative to pills or powders.
The pair said they developed the range after speaking to vets, who advised that liquids are both easier to administer and more effective.
Since launching in 2024, Pawd Drinks has been shortlisted for six major industry awards and was accepted onto the NatWest Accelerator Programme.
It has also reached the finals of the StartUp Awards for the London region.
The company has shipped to eight countries and it promoted its products at more than 60 events last year and hosted a series of community dog walks.
Wilson said: “We are delighted with the design of our new packaging which gives our range of drinks real shelf appeal. We started as a subscription product but it is really exciting that consumers now have the choice and convenience of buying our products in-store.”
