Natures Menu rebrands Especially range for cats

As part of the brand’s sustainability drive, which aims for all Natures Menu products to be in recyclable packaging by 2024, the full range will also be moving from pouches to recyclable cans

Natures Menu has rebranded its cat range to create ‘Natures Menu Especially for Cats’. 

The new range, which features a new design, will offer the same cat food alongside new branding that has its own “distinctive” brand assets, with a new logo and revamped packaging for the products.

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