Natures Menu has announced the appointment of Michelle Green as international marketing manager.
Green has over 18 years of experience working with a number of well-known UK brands including Thorntons and Ella’s Kitchen.
In her new role, Green will be tasked in “further accelerating” and “driving performance” in the core Natures Menu retail channels.
Furthermore, the company also revealed that Nicky Munby is taking up a new role of trade marketing and projects manager – representing a focus on trade growth.
His key responsibilities include “leading the trade marketing initiatives” in the UK across the full product spectrum, category vision development and consumer research and insights.
James Langan, managing director of Natures Menu, said: “We’re proud to welcome Michelle to our already talented team, and with a wealth of experience we’re confident that she’ll help drive the business forward. We continue to look for ways in which we can expand and invest, allowing us to build on our years of success.
“With 40 years in the business, Natures Menu specialises in raw and natural dog and cat food made with quality meat and fish, blended vegetables, fruits, and healthy carbohydrates. It prides itself on using British suppliers and ethical product sources wherever possible.”